Today we’d like to introduce you to Qui Daugherty.
Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
Absolutely! I’m a proud Nashville native—born and raised before the skyline changed and brunch became a full-time sport. Back when it still felt like a small town and everybody knew your name (and your grandma’s too). Even then, I knew I was meant for a life filled with purpose, beauty, and bold moves.
My journey into entrepreneurship was birthed from the moment I became a mother. When my daughter Promise Mi’Amor was born, I made a decision: I was going to be present. At every game, recital, school event—you name it. I didn’t want a traditional 9–5 dictating how I showed up for her. So I chose the non-traditional route—and I’ve never looked back.
I began building a career in luxury retail with fashion at the core—earning a degree in Fashion Merchandising and using it to style executives, celebrities, and athletes. Working with iconic brands like Louis Vuitton and Saks Fifth Avenue sharpened not just my eye, but also my understanding of how style builds confidence and opens doors. From there, I expanded into real estate, helping clients find homes that reflect their highest selves and dreams.
I’m also a proud alumna of Belmont University, where I now serve on the university board, as well as on the Digital Marketing Advisory Board for the University of Tennessee Knoxville. Education shaped me, and it’s an honor to now help shape future generations of leaders and creatives. Speaking of leaders, I’m also a proud member of Delta Sigma Theta Sorority Inc.
Today, I wear many hats: mom, stylist, realtor, mentor, speaker, and businesswoman. My brand is a reflection of my journey—a blend of elevated taste, intentional living, and deep-rooted Southern values.
From the little girl “just dancing around” growing up in old Nashville to the woman building spaces and wardrobes for powerful women—I’ve learned that success isn’t one-size-fits-all. I designed a life around what matters most, and I’m proud to say I’m living it out loud.
I didn’t just build a business—I built a life I’m proud of, and a legacy my daughter Promise can build from. No starting from the bottom for her.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
Whew—*smooth* is not the word I’d use! Rewarding? Yes. Fulfilling? Absolutely. But smooth? Babyyyyy Not quite.
Entrepreneurship is often glamorized for the freedom it offers—people love to say, “You get to make your own schedule!” And while that’s true, it can also be a trap if you don’t treat it like a real job. One of my biggest challenges has been creating structure and sticking to it consistently. I’m naturally creative and driven, but that discipline piece? That’s been a muscle I’ve had to train over time. When you’re the boss, there’s no clock to punch—you have to hold yourself accountable, and some days, that’s easier said than done.
I’ve also faced the unique challenges that come with being a single mom, a Black woman in luxury spaces, and a multi-hyphenate trying to build something that didn’t exist before. Beyond the work itself, I’ve had to have real, vulnerable conversations with my daughter—sharing not just the wins but also the losses. I’ve told her the good, the bad, and the ugly about entrepreneurship: failed partnerships, slow sales seasons, and moments where I doubted myself. I never wanted her to just see “Superwoman.” I wanted her to see the TRUE me—human, strong, determined, flawed, authentic and evolving.
There were also times where life just collided with business. Days when she was sick but I had a client presentation or an important meeting. And those are the moments no one really talks about—the ones where there is no perfect balance, just doing the best you can with what you’ve got.
I’ve had seasons where I had to stretch every dollar, take on more than I should have, and battle imposter syndrome while still showing up confidently for my clients—and for my daughter.
There were moments I wanted to quit. Moments where I questioned if I was doing enough. And definitely moments where I was doing *too* much.
But every obstacle has taught me something valuable. It forced me to create better systems, to ask for help, to build a team, and to stop wearing burnout like a badge of honor. I’ve learned how to balance grit with grace.
The road hasn’t been smooth—but it’s mine. And I’m proud of every step, misstep, and pivot that brought me here.
Alright, so let’s switch gears a bit and talk business. What should we know about your work?
I’m in the business of transformation—whether that’s finding the perfect home or curating a wardrobe that reflects someone’s next level. I work at the intersection of real estate, personal style, and identity. Some call it luxury, I call it intentional living.
I specialize in helping high-achieving women, executives, athletes, and entrepreneurs align their environments and their image with the life they say they want. That may look like closing on a dream home, editing a closet to reflect a new season, or creating a signature style that commands the room before they even say a word. I’m known for my ability to blend beauty with strategy. Whether I’m guiding clients through a real estate deal or a personal styling session, I show up with a mix of taste, tact, and tenacity. With over 15 years of experience working with luxury brands like Louis Vuitton and Saks Fifth Avenue, I understand how to deliver a high-touch, elevated experience that feels both personal and powerful.
What sets me apart is my gift for storytelling and my ability to see people. I don’t just sell homes or clothes—I curate experiences that reflect someone’s essence and aspirations. I’m a connector by nature, a stylist by skill, and a realtor by divine alignment.
I’m most proud of the legacy I’m building—not just in business, but in life. I’ve created a lane where my daughter can see success modeled with both grace and grit. And I’ve stayed true to my values in an industry that often asks you to play small or fit in a box.
People come to me because they want more than just results—they want clarity, confidence, and connection. And that’s exactly what I deliver.
We’d love to hear about any fond memories you have from when you were growing up?
One of my favorite childhood memories has to be being known as the fast girl at school. My best friend Crystal (who’s still my girl to this day!) and I had a reputation in elementary school for being the fastest runners on the playground. There was something about being cheered on and feeling free that still sticks with me—it gave me a sense of pride and confidence early on.
But alongside that athletic energy, I’ve always been creative and uniquely myself. My first-grade teacher, Mrs. Walker, was the first person to recognize my personal style. Every morning, she’d let me take the attendance down to the office—really just an excuse for me to strut my outfit through the hallway and “debut the look” for the day. I didn’t know it then, but that was my first runway.
By fourth grade, Mr. Marable, my teacher at the time, started to notice and encourage my artistic side—especially my drawing and creative thinking. That meant so much to me. Looking back, the version of me you see now—the stylist, the creative director, the visionary—it’s all rooted in the gifts that were showing up even back then.
So when people say, “You were made for this,” I can honestly say… I’ve been this girl since day one.
Contact Info:
- Website: https://Quidaugherty.com
- Instagram: https://www.instagram.com/qui.daugherty/
- Facebook: https://www.facebook.com/QuiDaugherty
- LinkedIn: https://www.linkedin.com/in/qui-daugherty-8b3b45166/
- Youtube: https://www.youtube.com/@QuiDaugherty_MylifeNashville
