Today we’d like to introduce you to Melissa Sterling.
Hi Melissa, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
I didn’t grow up dreaming of becoming a real estate broker — I grew into it through years of hard work, leadership, and a genuine love of helping others succeed. My background in sales and management gave me a strong foundation, but real estate gave me purpose. What started as a career quickly became a calling — one that allows me to blend my love for people, community, and the rural Tennessee lifestyle I hold dear.
After earning my real estate license, I worked my way from agent to broker and now serve as co-owner and Principal Broker of multiple Better Homes and Gardens Real Estate brokerages across Middle Tennessee. I’ve built my career on teamwork, mentorship, and service — creating an environment where agents thrive and clients feel seen, heard, and cared for.
At heart, I’m a small-town woman who believes in traditional values, family roots, and doing things the right way. I live on a little farm in Wartrace with my husband, Mike, our dogs, and horses — and when I’m not guiding my agents or clients, you’ll find me trail riding in the Tennessee hills or spending time with my children and granddaughters.
Every step of my journey has reinforced one truth: success is sweeter when it’s shared. That belief continues to guide me in both business and life today.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
Absolutely not — but I wouldn’t trade the bumps for a straight path. Growth rarely happens in comfort. Like most entrepreneurs, I’ve faced challenges balancing leadership, family, and the endless moving parts of running multiple brokerages. There were seasons of doubt, moments when the workload felt heavier than the reward, and times when trusting the wrong people cost me both time and peace.
But every setback sharpened my focus. I learned to lead with clarity, to protect my time and my team, and to build systems that support success instead of chaos. The rough spots taught me resilience, and the lessons I gained from them became the backbone of how I lead today — with empathy, accountability, and a no-nonsense approach to getting things done.
We’ve been impressed with BHGRE Heritage Group, but for folks who might not be as familiar, what can you share with them about what you do and what sets you apart from others?
I’m the Co-Owner and Principal Broker of Better Homes and Gardens Real Estate Heritage Group, serving communities across Middle Tennessee. Our offices are built on a simple but powerful philosophy — lead with integrity, serve with heart, and never forget that real estate is about people, not just property.
We specialize in residential, farm, and lifestyle properties — from charming small-town homes to sprawling horse farms and rural retreats. What we’re known for is a true team culture — a family of agents who collaborate instead of compete, and who care deeply about every client’s experience.
Brand-wise, I’m most proud of how we’ve blended the trusted legacy of the Better Homes and Gardens® name with the authenticity of local Tennessee living. Our brand represents more than buying and selling homes; it’s about helping people build lives — rooted in community, family, and the lifestyle they love.
What sets us apart is our heart. We don’t measure success by volume alone but by relationships that last long after the closing table. When you work with us, you get the power of a nationally respected brand with the warmth and personal touch of a hometown brokerage.
What do you like and dislike about the city?
What I love most about our city is its sense of community. People still wave when you pass by, businesses support one another, and neighbors show up when someone’s in need. There’s a warmth and familiarity here that you just can’t find everywhere — the kind of place where tradition still matters, but there’s also momentum and growth on the horizon. It’s a wonderful balance of small-town charm with big opportunity.
What I like least — if I’m honest — is watching how fast growth can sometimes outpace the planning behind it. Progress is exciting, but it’s important we protect what makes our area special: the farmland, the history, and that sense of belonging that makes people proud to call this home. Growth is inevitable, but I believe it should be guided, not just allowed
