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Hidden Gems: Meet Abby Dennis of abbyd_esthetics

Today we’d like to introduce you to Abby Dennis.

Hi Abby, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
My journey began in 2021 when I attended the Aveda Institute in Franklin, Tennessee and earned my Esthetics license. I started working immediately after graduating, and looking back, the timing couldn’t have been more perfect.

My Esthetician growing up, Kristen Jones, had just opened Skin Design & Suites, and I was fortunate enough to begin my career working alongside her. She has been one of the greatest role models I could ask for and has taught me so much, not only about the skincare industry but also about building a business and caring for clients. I’ve been there ever since, and this November marks five years in the industry!

My passion for skincare is also deeply personal. Growing up, I struggled with severe acne, and I remember firsthand how much it affected my confidence and the way I felt in my own skin. That experience sparked my interest in skincare and inspired me to pursue a career where I could help other women feel confident, comfortable, and beautiful in their own skin.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
There’s always something new to learn, and the skincare industry is constantly evolving, so I’ve had to stay open minded and continue educating myself.
I think one of the biggest lessons I’ve learned is that growth doesn’t happen overnight. I’ve learned to give myself grace, celebrate the little wins, and remember why I started in the first place.

Alright, so let’s switch gears a bit and talk business. What should we know?
I offer a variety of services, including Dermaplaning, Chemical Peels, Microdermabrasion, and Lymphatic Drainage facials. Each service is tailored to my clients’ individual skin needs and goals.
One of my most popular treatments right now is my Lymphatic Drainage facial, and the feedback I receive from clients has been incredibly rewarding. Some of my favorite moments are hearing that a client walked in carrying the stress of the day and left feeling lighter, refreshed, and more like themselves. Or when someone feels they finally had a moment to slow down, reconnect with themselves, or simply feel cared for in a way they didn’t realize they needed. Those conversations mean so much to me because they remind me that what I do can impact someone beyond their skin. Being able to create that kind of experience is one of the most fulfilling parts of my career.
I’m most proud of the trust and relationships I’ve built with my clients. Skincare is such a personal journey, and being someone they trust with that is something I never take lightly. Ultimately, I want my brand to represent result driven skincare with a genuine, personal touch.

Can you talk to us about how you think about risk?
One of the biggest risks I’ve taken was trusting myself enough to change direction. I went to college for a semester but had this feeling there was something else out there for me. Pursuing esthetics was nerve racking, but I trusted that feeling and took a chance on myself. Looking back, I’m so grateful I did. You don’t always need to have the whole plan figured out. Sometimes taking a chance on yourself is where everything begins.

Contact Info:

A woman with long hair applies makeup while looking into a mirror.

Skincare product advertisement with before-and-after photos of a person and a bottle labeled Sensi Peel.

A person poses beside a black backdrop displaying Skin Health Group and skincare brand logos.

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