Today we’d like to introduce you to Jen Walker.
Hi Jen, can you start by introducing yourself? We’d love to learn more about how you got to where you are today?
I’ve been an artist off and on ever since high school. For the longest time, I mostly did acrylic and watercolor paintings. After I became a mom at 26, my art faded into the background. Not long after that, my mother was diagnosed with cancer (she passed months before my 30th birthday). For years, art lived in the back of my mind. A hobby that fits into a small corner of a hectic life. In 2016, I started learning the art of drawing letters and florals. I began doing various commissions for friends and family for a while. I would work on and off for a few years honing my craft in the not-so-quiet moments of motherhood when our kids were young. Now, our 3 kids are all in school. We are currently waiting to bring our 4th child home through adoption, a wait we thought would be long over, but has no end in sight. As a mom, it’s heart-breaking to have our son we’ve been matched to for two years on the other side of the world just waiting for borders to open to get him. Using the time to concentrate on art to help our family during a hard season has been a saving grace for me. I now have dozens of small commissions under my belt. As of this year (after lots of hard work and learning) I am able to offer large-scale artwork and murals for businesses and residential homes. These past six months have been an exciting time of growing and learning, and I can’t wait to see what 2022 has in store!
Would you say it’s been a smooth road, and if not, what are some of the biggest challenges you’ve faced along the way?
Absolutely not a smooth road, it’s still bumpy! My biggest challenge as an artist has been having confidence in my work. I deal with imposter syndrome all the time. The lie I tend to tell myself is that I’m not experienced enough, or that my work isn’t interesting enough to make a living out of, or that I don’t belong in a specific setting/job/etc. It’s still something I struggle with. But I write my own story. So, I’ll remind myself that I AM experienced, I DO have something people want, and that the right people will find me and it will be exactly what they are needing for their space to make it unique and special. I remind myself that I will find the clients that value my work in a way that supports my family comfortably. I just have to keep going.
Appreciate you sharing that. What else should we know about what you do?
I specialize in lettering and floral art for a variety of projects. I provide services for signage/decorative signs for homes, events, menus, and weddings. More recently I’ve done window art and murals for businesses and homes. Just a few weeks ago I did large-scale florals for a local bridal shop, Brides on a Budget. Their front door, back door, and windows have my art. I got complete creative control and was super proud of the outcome, not to mention getting to know a wonderful client. I also offer murals for residential homes and businesses. Just this week I did a mural with lettering and florals. The client loved the outcome and so did I. I’m proud that I can do a specific type of art that I love in a variety of ways that meet the needs of my clients and help their vision for their project come to life. What sets me apart is that I create designs that meet my client’s unique style and needs in a way that makes them feel heard and valued. I’m also quick to be honest if I recognize that I’m not the right fit for a client. I want clients to be happy, even if that means referring them somewhere else. My goal is to help them to get what they are looking for, and that may not always be me.
Can you talk to us about how you think about risk?
My husband and I are both self-employed. My husband left his office job of five years to pursue his music career, while I stayed at home to take care of our kids. We knew I needed a way to make income once the kids were in school. At that point, I decided to go all-in building my art business. So, yea, we are experts at taking risks. It doesn’t always mean things pan out the way you hope. My story is still being written. To be honest, I’m not on the other side of fully seeing the fruit of this risk and what it will have in store for me and my family. My dream is for my art to provide opportunities to travel, be a part of branding small businesses, and do what I love in a way that supports our family as we grow. I’d hate to have never tried and wondered if it would have taken me places. The bigger risk is no risk.
- Murals start at $15 per square ft. with a 15 sq. ft minimum and a starting design fee of $150 depending on complexity
- Signage and decorative signs start at $100 with a design fee starting at $50 depending on the number of names for a seating chart, menu items, or other specifics for your event
- Art Licensing starts at $30 and is determined by what it’s used for (IE: printing for personal use, business purposes, commercial, product, etc.)
- Tattoo design starts at $100, and changes depending on size and complexity
- Various physical products are available: Hand-painted jackets starting at $75, Hand-painted shoes starting at $50, and other products depending on the time of year
- Email: firstname.lastname@example.org
- Website: https://www.jenwalker.co/
- Instagram: https://www.instagram.com/jenwalker.co/
- Facebook: https://www.facebook.com/profile.php?id=38412912