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Exploring Life & Business with Tamara Batson of Historic Perk Coffee Shop

Today we’d like to introduce you to Tamara Batson. 

Hi Tamara, please kick things off for us with an introduction to yourself and your story.
We (Brandon & Tamara Batson) purchased the historic building on the downtown Springfield square in the summer of 2016. As we started renovating the building, we talked about a small coffee shop for Brandon’s real estate customers. As the plans came together, the shop grew and our plans grew. There were many bumps along the way, but finally, in April 2017, our plans came together and we opened our doors. Each year, we have challenged ourselves to expand our coffee community through increasing our food services, adding a mobile coffee cart, roasting our own coffee, and expanding to a second location in Goodlettsville this past year! 

Alright, so let’s dig a little deeper into the story – has it been an easy path overall, and if not, what were the challenges you’ve had to overcome?
Our journey has been full of many hills and valleys. Some of our first bumps came before we ever opened the doors. The first day of training for all our employees starting with a busted water line and inches of water flooding the shop. One of our first achievements was the doors opening and seeing our community flood the shop and support our small business. Business over the next few years continued to increase until March 2020 when COVID started. It was a difficult time of many questions and decisions that ultimately didn’t have a right, easy answer. Through the next year, we saw many of our downtown businesses close, and subsequently, in addition to COVID decreasing sales, the closure of businesses also affected foot traffic downtown. These past two years have been difficult, but each week, we meet new customers, hear a new story, or are blessed with a word of encouragement from a friend or even a complete stranger. And through this, we keep going on. 

Thanks – so what else should our readers know about Historic Perk Coffee Shop?
We started roasting our own coffee in April 2019 and are proud to be able to be a part of the coffee story from start to finish. It is important that we know who we are ultimately supporting and we want to be able to convey that story in our business as well. We offer freshly roasted coffee, housemade syrups, homemade food options and so much more. Our goal is to Pour Coffee, Show Kindness, and Create Community! 

Risk-taking is a topic that people have widely differing views on – we’d love to hear your thoughts.
I think in order to open a small business, you have to be a risk-taker. Owning and managing a small business is not for the faint of heart! It is a daily commitment and is not easy. But each day, we show up, we improvise, we work a little harder and we show who we really are over and over. One of the biggest risks we have taken since opening was expanding to a second location in Goodlettsville in the middle of a global pandemic. 

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