Today we’d like to introduce you to Hailey Nugent.
Hi Hailey, thanks for joining us today. We’d love for you to start by introducing yourself.
Hey friends! My name is Hailey! I own a small clothing brand called haileyco. that I started my freshman year of college in 2020! Starting this brand was more than just me liking clothes (although that was definitely part of it).
My goal for hco. is that everyone who sees a piece of our clothing would be inspired and that it would spark curiosity about our Creator. I want people to know they are loved and that there is more fullness to this life than the mundane every day. God created us each uniquely with purpose and talent, and we shouldn’t fear sharing it!
I couldn’t have started this brand without my family’s help! They all have come alongside me and chased this dream with me! I started by saving about $1600 from a summer job and used that for my business licenses, inventory, etc.
This set me up to be able to use the money I made to keep going! My husband is AWESOME and is really the graphic genius behind the brand. I come up with the phrases/words and he brings the design to life that you see on the clothing!
Today, hco. is a little over 1 year old and has some big plans in the works.
We all face challenges, but looking back would you describe it as a relatively smooth road?
Honestly, the biggest struggle is not knowing where to begin! There are so many things to think about. From the label on the clothing – to pricing – to taxes!
Lucky for me, my mom has some besties who own/work in small businesses and I could not have started without them! Another big obstacle is finding your audience!
As you know, we’re big fans of you and your work. For our readers who might not be as familiar what can you tell them about what you do?
Like I said before, I own a small clothing brand called haileyco.
haileyco. is a clothing brand with the goal to spread Jesus casually through clothes. We want to inspire happiness, dreams, and FUN!! Each piece is designed with intention & specific meaning. The meanings of each collection will always be found in the blog section of our website!!
This is currently my side job while I am still in school online and work a full-time job downtown! My dream is definitely to have a brick-and-mortar one day!
Another big dream of mine (that I am slowly working on) is to start a nonprofit focusing on real friendships! I am working on writing a devotional and making a website to start gatherings and resources for girls who feel like friendships are hard! We all need REAL friends!
What are your plans for the future?
In the future, I’d love to start more companies/brands/nonprofits !!! haha! We are in the process of rebranding hco. to give it a whole new look, so that is super exciting!
I am looking forward to all that God is going to do in the future!!!!! He is always doing something awesome and I just pray I can be along for the ride!!!!
Pricing:
- The clothing is all under $50!!
Contact Info:
- Website: https://haileyco.shop/
- Instagram: @haileyanugentt, @shophaileyco, and @frndsmnstrys
Image Credits
Hailey Nugent, Alexander Anderson, and Riley Peters
