

Today we’d like to introduce you to Cleve Gordon.
Hi Cleve, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
Growing up, especially into my formative years, there was always an enthusiasm for cool shades. After dropping some hard-earned coin on a nice pair of sunglasses, they quickly found their way into the Gulf of Mexico. During this time, ‘said’ brand of sunglasses was acquired by a large corp and subsequently any level of service to help the issue rapidly declined.
We thought, there has to be another way… thoughts went outside the box… Breakline was formed. A brand built to offer high-quality sunglasses with the expected service and support we deserve along with it. Hard work led to the procurement of frame and lens manufacturers in Italy. The product was introduced to the market, and here we are 6+ years later since I left the day job to go full-time with Breakline.
What you’ll find now, is a community, family if you will, of positive people wearing Breaklines and sharing the stories of their adventures and experiences. It’s way cool to see a vision like this hold and come to fruition. I never thought the old adage “find something you love to do and you’ll never work a day in your life” would apply to me, but I find myself working harder each and every day and loving every second of it.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
As with most startups, Breakline encountered obstacles along the way. From shipping delays to the uncertainties of unchartered waters, you just roll up the sleeves and handle it. There’s always a solution sometimes you simply have to look harder for it.
As you know, we’re big fans of Breakline Optics. For our readers who might not be as familiar what can you tell them about the brand?
BUILT TO LAST. Breakline is more than a brand of sunglasses. Our vision is to provide top-of-the-line eyewear and superior service. Rugged, built for those who love the outdoors and good music! Breakline’s polarized glasses offer all of the features you require in a quality pair of shades and all the style and comfort along with it! So go ahead and try a pair. You’ll be happy you did!
CRAFTED IN ITALY. Founded on the idea of designing the highest quality eyewear at a reasonable cost. All frames are made in Italy out of industry-leading materials that offer extreme durability and impact resistance.
COVERED FOR LIFE. We want your Breaklines in perfect condition at all times, but we know that’s near impossible. We thought this through so you can wear Breaklines worry-free. Each pair of our sunglasses have a lifetime warranty and a loss replacement backing.
I am the Captain of the ship responsible for leading the charge.
What I’m most proud of with Breakline is its tenacity to succeed and grow in a daring market; its dedication to serving its community of Breakliners with true and trusted support. We operate as a handshake business building nutually beneficial relationships that will hopefully last the duration of our time.
What matters most to you?
Treating everyone fair and just… do unto others. Allows for a better night’s rest knowing you tried your absolute best.
Pricing:
- Under $200
- 50% off “backup” pair with every order
- Loss replacement program
- Lifetime warranty
- Built from military grade materials
Contact Info:
- Email: [email protected]
- Website: www.breaklineoptics.com
- Instagram: https://www.instagram.com/breakline_optics/
- Facebook: https://www.facebook.com/BreaklineOptics