Hidden Gems: Meet Phyllis Salter-Gann of Salter Gann Universal Promotions and Management

Today we’d like to introduce you to Phyllis Salter-Gann.

Hi Phyllis, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
I grew up listening to Country music.

I started being around Country Music Artists at 13 years old. I had a friend who sang. Her mom played piano. She dated some well-known Texas musicians. Some went on to play with Main Stream Artists and one was a producer in Nashville. This is how I met many of the older Main Stream artists. I remain friends with several of the older mainstream artists and their descendants today.

My first trip to Nashville was at 15 with my friend. She performed with Larry Butler at the CMA Fest. I came home and begged my mama to move there. I told her it was the closest we could get to heaven. I went back at 17 when my friend was being offered a record deal with RCA. I had already fallen in love with Nashville on my first trip. Of course, I’ve been many times since.

I spent lots of time around some of the older artists. I wanted to be a manager. A couple advised me and taught me about the industry. In my early 20s, I managed for 4 years. Then, divorced and was raising my son as a single mom. So, I changed my profession.

After remarrying in 1996, my husband encouraged me to go back into music management. After several years I did. At first for a few years offered my services for free. Twelve years ago, I formed a management company and started charging. We offer services to artists who aren’t under management too.

I’ve been a part of three Indie Artist’s Record Labels. I’m currently working with a business associate of 7 years to launch a label which we will own. It’ll be a different type of label. We’re doing things differently. Artists will have more control. It’ll be a one-stop shop for everything the artists need.

I was tour manager on 3 tours during the pandemic.

I was Manager of the Year 2018 at the Josie Awards. I’ve been Promotor of the Year for Red Carpet in 2020 & 2021.
I’ve managed several artists who have won at the Josie and Red Carpet Award Shows.

A little over 3 years ago SGU purchased an internet radio station that is fully licensed and pays royalties.

We all face challenges, but looking back would you describe it as a relatively smooth road?
There have definitely been some bumps in the road. It was a struggle at the beginning to pay all the bills due to giving my services away. It’s definitely become easier over the last few years. I wouldn’t change a thing.

Thanks – so what else should our readers know about Salter Gann Universal Promotions and Management LLC?
The manager’s main job is to help with determining decisions related to career moves, bookings, promotions, business deals, recording contracts, etc.

1. Figurehead.
2. Leader.
3. Liaison.
4. Monitor.
5. Disseminator.
6. Spokesperson.
7. Entrepreneur.
8. Disturbance Handler.
9. Resource Allocator.
10. Negotiator.
11. Review all contracts
12. Consulting on all projects
13. Negotiation of all contracts
14. Promote artists
15. Guide and direction artist’s career
16. Handles all business but money
17. Gets name before important people in the music industry
18. Award shows submissions and guidance
19. Offers promotional services through BlastFM
20. Promotion packages for the airing of songs on BlastFM
21. Label Solicitation
22. Work with booking agents
23. Works with Nashville Producers regularly (both low-end and high-end)
24. Seeks record deals
25. Artists sign to SGU-Radio automatically get spun 24/7 on our station, as it’s why started the station. It’s a fully licensed royalty-paying station. This is another way of promoting our artists
26. Look for ways of marketing for artists
27. We help brand artists
28. We offer graphic designs for logos, music, and merchandise discounted for our artists
29. IRSC codes obtained and registered (artists only pay for the registration of song)
30. Embed graphic & IRSC code in Meta Data of MP3 for artists – free
31. Booking if an opportunity comes to me to book artists
32. Distribution deals

1. Review all contracts
2. Consulting on all projects
3. Negotiation of all contracts
4. Promote artists
5. Guide and direction artist’s career
6. Handles all business but money
7. Gets name before important people in the music industry
8. Award shows submissions and guidance
9. Offers promotional services through BlastFM
10. Promotion packages for the airing of songs on BlastFM
11. Label Solicitation
12. Work with booking agents
13. Works with Nashville Producers regularly (both low-end and high-end)
14. Seeks record deals
15. Artists sign to SGU-Radio automatically get spun 24/7 on our station, as it’s why started the station. It’s a fully licensed royalty-paying station. This is another way of promoting our artists
16. Look for ways of marketing for artists
17. We help brand artists
18. We offer graphic designs for logos, music, and merchandise discounted for our artists
19. IRSC codes obtained and registered (artists only pay for the registration of song)
20. Embed graphic & IRSC code in Meta Data of MP3 for artists – free
21. Booking if an opportunity comes to me to book artists
22. Distribution deals
23. Our artists play on SGU Radio which is a fully licensed royalty-paying station

SGU is a family-oriented management company. Each artist and their family become part of my SGU
– Family mentality.

We pride ourselves on being a music family. If you aren’t a team player, we will pass on you no matter how talented you may be. Much will be expected of you, as the music business can be very tough; obviously, you know this, and that’s why you’re here. We welcome all of you and can’t wait to hear your awesome music!

Is there a quality that you most attribute to your success?
Honestly, trustworthy, loyal, teamwork, believe in second chances, am self-motivated, and have integrity, I believe I can do anything I set my mind to do. I was raised to never give up. If you want it bad enough.

You just keep working hard.

Contact Info:

• Website: www.saltergann.com
• Instagram: Instagram.com/phylsaltergann
• Facebook: https://www.facebook.com/SalterGannUniversalPromotionsandManagement
• Twitter: Twitter.com/@PhylSGU