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Hidden Gems: Meet Todd Wellons of WTW Construction

Today we’d like to introduce you to Todd Wellons.

Todd Wellons

Hi Todd, thanks for joining us today. We’d love for you to start by introducing yourself.

Thanks for having me. I am a licensed General Contractor and my company is called WTW Construction.
My passion for construction started in 2014 when I renovated a 1912 Craftsman bungalow in East Nashville’s Cleveland Park. I worked closely with a friend who had many years of experience as a DIY-er, and through the year-and-a-half project, I learned a tremendous amount about what goes into a home renovation. We did all of the carpentry, plumbing, electrical, mechanical, and finish work, only hiring out drywall.

At the time I was transitioning out of my 6-year stint pursuing a musical dream as a drummer in a rock band. I had come to terms with the fact that despite getting to travel to over 15 countries and having some unforgettable life experiences, the band was not going to be a viable long-term financial plan.

After that first renovation project, I sought out work in the construction industry. I worked as a Project Manager for two different GCs and a real estate investor, and I was also doing side projects for friends and family on nights and weekends. What I realized working for these different companies was that they were able to move much faster and handle more projects at once, because they had good people and systems in place to manage the workflow.

I got my GC license and started WTW Construction in 2020. I started off flipping houses with a local real estate investor, who has been a valuable mentor to me. Since then, I have been consistently ramping up the business, doing some projects for customers and others with partners as owner/developer. We still do full-gut renovations and additions, but our primary focus is on new construction.

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
No; if it was easy everyone would do it. Entrepreneurship provides challenges to be tackled every day. When I founded the business in 2020, I was very hands-on. My mentality was, I can’t afford to pay anyone so I’ll just do everything myself. That was exhausting, but I’m grateful for it because it helped me realize that I need systems and people to help me.

Being a one-person show will only get you so far. Another struggle was pricing too low. I look back and laugh now at some early projects that I vastly underbid, spent long hours on, and at the end of the project realized that I was working for like $5/hour.

Hopefully, the struggles increase in complexity as your capacity to solve problems expands. In contrast to the early struggles of feeling like I had to do everything myself and underbidding projects, today the struggles are: How do I solve this zoning problem? How do I get more financing for projects? How do I improve systems to operate more efficiently?

Thanks – so what else should our readers know about WTW Construction?
Construction is probably the world’s oldest profession. People have always needed and always will need shelter. There are a lot of companies out there that specialize in construction, and we try to emulate what the best companies do and follow in their footsteps.


It starts with the basics: operate with integrity, be a great communicator, show up on time, do what you say you’re going to do, and provide an excellent product for the customer or end buyer. It sounds pretty simple, but it’s remarkable how many contractors fail to do some or all of these things.

In addition, I have a passion for real estate, because it has 100% changed my life. I love helping customers enhance their financial position by building equity in their property and/or building a source of rental income on their property. A great way to do both of these things is by building a Detached Accessory Dwelling Unit or “DADU” in their backyard.

A DADU is a phenomenal wealth-building tool, because it adds significant property value ($300k+), and also provides a source of rental income to offset mortgage costs. Further, it offers the ability to host family and guests outside of your own house. It’s a no-brainer!

Is there any advice you’d like to share with our readers who might just be starting out?
Just get started and work hard at it. If it is something you’re passionate about, you will want to work hard. I’ve been fortunate to meet a number of mentors ahead of me on their entrepreneurial journeys, and I can say without a single exception, all of them work extremely hard.

There’s no shortcut to success, and once you realize that the journey becomes a lot more fun. You won’t know all the answers when you start, but start anyway. Be laser-focused and be a finisher. Don’t get distracted by what others are doing, especially on social media. You are running your own race.

I think it was the legendary investor Ray Dalio who said, “If you don’t look back on yourself and think, ‘Wow, how stupid I was a year ago,’ then you must not have learned much in the last year.” My goal is to get to the end of every year and be able to laugh about how stupid I was a year prior because that means I’m growing. I optimize my projects for the amount of learning they will reward, not just for financial rewards.

Speaking of rewards: financial success and being passionate about your work are two metrics of success. I also derive great satisfaction from the relationships I get to build as my business journey progresses. It’s truly a people business.

The amount of lives impacted by just one project is substantial: the customer or buyer, business partners, architects, surveyors, engineers, lenders, designers, subcontractors, material suppliers, real estate agents, attorneys, CPAs, building codes officials, utility officials, delivery drivers, neighbors, etc. Each project is a collaboration with dozens of people, and I really value the opportunity to grow relationships with all of these different people on each project.

Lastly, I am a big proponent of writing down your future goals. Back in 2021, I read a book called Vivid Vision, by Cameron Herold. I followed the author’s instructions and created a detailed plan of what I wanted the next 3 years to look like. Interestingly enough, the 3-year mark is May 2024. The object of the book is to create stretch goals that seem impossibly hard to achieve at one’s current level of knowledge. Most of the goals were business-related, and I’m proud to say I have achieved them.

More importantly, I wrote down specific characteristics and values I wanted in a life partner, and wouldn’t you know it, my now-wife Dana entered my life just a few months later. It sounds a bit woo-woo, but that’s all the proof I need that there’s real value in writing down what you want in life. Somehow the stars seem to align to help those desires become reality.

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