Today we’d like to introduce you to Rosa Castano.
Hi Rosa, thanks for joining us today. We’d love for you to start by introducing yourself.
My background has always been in Sales, starting off in Medical Equipment sales. I then found myself in a new industry, tourism and hospitality. I cut my teeth at an Entrepreneurial start up and then transitioned to a larger organization in the industry. All throughout that time I had been having my own personal journey with wellness and finding modalities that I enjoyed and that made me feel good. Those modalities were Yoga & Meditation. I ended up taking teacher trainings for both of those and added in Mindfulness Based Stress Reduction Training as well. In 2020, my position was eliminated due to the global pandemic so I took the chance and started a Wellness Event Planning business. In this business I continue to work in Tourism and Hospitality but working with local meeting planners to be a supportive arm to them for the conferences and businesses they are working with when they come to visit Nashville. I also created workshops around Stress Management through a Mindfulness lens that supported Workplace Well-Being. Today I get to work with so many incredible business across the country and locally to incorporate wellness into businesses and meeting spaces. I also help other wellness practitioners learn to work with corporate groups where they are located!
I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
When building something there are always struggles. There are moments of pivots, pauses and plowing forward. A few struggles have been funding and budget cuts for organizations that would want to bring in Workshops or Wellness programs and so learning to pivot when the leads have dried up – learning where to find new leads and new offerings and adjusting accordingly.
Thanks – so what else should our readers know about Semi-Mindful?
I have a few different businesses that I run but they are all under the same umbrella. I have a company called Workplace Stress Solutions where I facilitate talks and workshops for businesses and organizations around the topics of Stress Management, Resiliency and Goal Setting.
I also have Semi-Mindful which is a full on Wellness Event Planning Company. This means that we can create and produce wellness themed events for businesses and brands. It can range anywhere from a campaign launch to onsite activations for conferences or wellness days for businesses.
What sets us a part is our creativity and innovation. We love to amplify incredible wellness practitioners and create a space for them to be in the corporate world where they might not have traditionally seen themselves and it allows businesses and attendees to experience new modalities and create hands on immersive moments.
What sort of changes are you expecting over the next 5-10 years?
Wellness is becoming very textured in the sense that it can mean a million different things to a million different people. The range from longevity protocols to simply walking in a forest are vast but I think there is something for everyone. Creating immersive experiences where people leave feeling transformed is always the goal.
Pricing:
- $500-$10,000
Contact Info:
- Website: https://www.semi-mindful.com
- Instagram: https://www.instagram.com/wellbeingwithrosa/
- LinkedIn: https://www.linkedin.com/in/rosa-castano-well-being/
