Today we’d like to introduce you to Hayley Hofheinz.
Hi Hayley, please kick things off for us with an introduction to yourself and your story.
Baking has been a part of my life since I was a young girl. I always loved being in the kitchen with my Mom, trying out different recipes. It was special one on one time with her that I will always cherish.
I have four wonderful children and I made all of their Birthday cakes when they were younger. This led to custom cake and eventually custom cookie inquiries. I lived in the custom baked goods world since 2018 and realized that as my kids were getting older, I needed to make a change. Through a lot of prayer, I decided to launch a gourmet cookie business in 2024 . Something that would allow me to grow, expand and hopefully one day scale if I wanted to. My driving force for this decision was all based on spending more time with my family, which is my number one priority.
The love I have for baking combined with my passion for community and entrepreneurship spirit led me to where I am today.
I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
Like any successful business, there is always going to be speed bumps along the way. I work alone, and have had many moments where I have taken on more than I can handle . I have pulled all nighters more than I’d like to admit. I’ve struggled with the work life balance of managing a family and running a business. Having to shift my business from custom cakes and cookies to focusing on gourmet drop cookies was a great decision, but I’m also prepared to make changes and divert if I need to.
Thanks for sharing that. So, maybe next you can tell us a bit more about your work?
I would consider myself a cookie creator. I specialize in gourmet drop cookies, but also provide cookie cakes, gourmet logo cookies for local businesses and holiday themed cookie decorating kits. I am proud of all the little decisions and sacrifices I had to make to get me to where I am. I think my artistic background and attention to detail sets me apart. I value good presentation and I feel like I provide that through my cookies. Whether it’s a glaze drizzle or hand placing chocolate chips on the top of each cookie, I will always go the little extra to make my cookies look pleasing to they eye.
What do you like best about our city? What do you like least?
I absolutely love where I live. I feel incredibly blessed to live in a city where people are so kind. I love the small town feel I get living in College Grove. We are surrounded by wonderful neighbors, families and have built such a lovely community.
Contact Info:
- Website: https://Www.stirmixalotbakingco.com
- Instagram: https://Instagram.com/stir.mix.alot/
