Today we’d like to introduce you to Hayley Trejo.
Hayley, we appreciate you taking the time to share your story with us today. Where does your story begin?
Hey! I’m Hayley Trejo. I’m originally from Arkansas but recently moved to Nashville this January. I’m currently working as a freelance social media manager and lifestyle influencer. My whole world pretty much revolves around social media, which is pretty crazy! I started gaining an interest in social media when I was in my freshman year of college. I remember following some fashion bloggers on Instagram and being inspired to create my own content.
I started treating my own social channels as a blogger/lifestyle account and learned a lot about social media through trial and error. I then figured out that I could gain work through managing others’ social accounts. I took a couple of social media internships at local businesses in Arkansas until I got a regular gig at a social media agency. I learned to manage multiple accounts in different niches and loved it. I continued working on my own social media accounts as well and learned how to make money through brand deals and content creation. That leads to now, where I am working creatively on my own brand as well as others’ brands!
I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey have been a fairly smooth road?
I don’t know about smooth. I don’t think I realized I was taking a road at all! I was just doing what I loved and following one opportunity after another. I would say one struggle is doing social media as a career is still relatively new. There is a little framework to follow. I had to learn a lot of social media strategies on my own and focus on making connections in order to find work or opportunities.
Can you tell our readers more about what you do and what you think sets you apart from others?
I am a content creator first and foremost. What changes is whether I’m creating for myself, a brand, or a client. I am known for creating beautiful, engaging, and relatable content. Social media is a channel that allows us to express ourselves or our brand. That is a huge thing! I like to use social media to connect with others, inspire them, and provide solutions to everyday problems. Maybe that’s letting my followers know about fashion deals so they can save money. Maybe it’s transparent about the difficulties of young adulthood so that others feel less alone in it. Or maybe it’s working with a client to spread the word on their branding services so that a potential client can start the business of their dreams. I am a huge advocate for the potential good that can come from social media. I’ve seen and been a part of it firsthand.
What matters most to you?
The most important thing to me is to love others and show them the grace and compassion I’ve been shown. I want to use the creative and business gifts I’ve been given to inspire and uplift others. That’s why I love social media so much. I have the opportunity to build relationships with people I wouldn’t normally have access to.
Contact Info:
- Email: [email protected]
- Instagram: https://www.instagram.com/hayleytrejo/
- Other: https://www.tiktok.com/@hayleytrejo
Image Credits
Malone Vivian
